DISCLOSURE: A huge "thank you" to Campaign Monitor for supplying the infographic used in today's post.

If you're a blogger, you know you have to stay on top of all the new trends in marketing, because not only do you have to create interesting content, you also have to make sure people are reading it! Blogging as a business is a numbers game. You can create all the beautiful pictures of roast leg of (insert random foul or mammal here) you want, but if no one is reading it, you're pretty much out of luck if you want to monetize your blog.

There are lots of ways to get more readers if you're willing to put in a little effort in the marketing department. There is tons of info out there, free for the taking if you just do a little research... or let me do it for you. (wink wink)  First, let's look at email marketing campaigns. This is a good way to get the most bang for your advertising buck! So, what makes for a winning email campaign? Several factors come into play... design, audience, length of the campaign, lots of stuff. Since I'm a writer, and not necessarily an email marketer, I leave that stuff up to the pros. Using a service like Campaign Monitor takes all the guesswork out of crafting a successful email marketing campaign. Here are a few interesting stats I gleaned from their site that show email marketing is NOT dead!

Experiencing the holidays as an adult does not feel the same as experiencing the holidays as a child. Remember when you were a kid and Christmas was still magical? When the biggest worry on your mind was if you could make it to the big day without busting at the seams with excitement. When gifts were thoughtful, not car-payment-expensive. When you stayed up as late as you could, just to see if you could catch a glimpse of "the big guy" leaving your goodies. Those were the days, huh? Well, they don't have to be in the past. You can create those same feelings today. That magic is not gone, you just need to find it.

In order to find your magic, you have to find what brings you joy, then, do it. Sounds easy enough, right? What makes you smile? What makes you feel like the kid you used to be? For some it might be spending time, laughing with their favorite people (or animals). For others, it might be their alone time they spend curled up with a fuzzy blanket and a good book. No matter what your joy is, find it and do it often. There is no right or wrong answer here.

Think back to when you were a child; the sights and sounds and smells of the holiday season enchanted you with their magic simply by existing. The shiny bows, the smell of evergreen in the air, the twinkling lights, the holiday tunes on the radio, the scent of freshly baked (or burnt) cookies, weaving their spell as they waft through the air... THAT is the magic! 

All the extra stuff is so unnecessary. All the stress of buying and wrapping and visiting and baking and shopping and being on time and remembering and rushing and hurrying... and for what? To come to the end of the holiday season broke, out of energy (physically and emotionally), sad and disappointed with lots of regret and hurt feelings? Yeah, no thanks!

Life is hard enough, don't make it worse by setting unrealistic benchmarks you know you can never meet. If you have three kids and a two hundred dollar budget, each kid will not be getting the newest Game Station 360... or whatever the new thing is. And that's OK! There are zero confirmed instances of a child dying or suffering permanent damage because they did not get the newest, bestest, most shiniest whatever on the market. Do what you can with what you have and it will all be OK. Read that again. IT WILL ALL BE OK. It always is.

No one should have to go in debt to prove to their loved ones that they are loved. I promise you, your grandmother is not keeping a list of who gave what and how much it cost... but if your tail isn't in that chair for Christmas dinner, you can best believe she will remember that! Let your presence be your presents.

Most of the holiday stress we all complain about is self-imposed. Think about it. Other than being on time to parties and gatherings, there are NO RULES. No one says you even have to buy gifts. Maybe, instead of physical gifts, you give of your time. Give from your heart, not your wallet. I would bet my last dollar your girlfriend would appreciate your offer to sit with her kids while she got a few minutes of peace to herself wayyy more than that pumpkin spice candle you were about to give her.

The holidays do not have to suck the life right out of you. With a few ideas and a whole lot of letting-go of your preconceived notions about how the holidays are supposed to go, I can show you how the holidays can suck the life right back into you..... wait.... what the hell did I just say? Whatever. Work with me... Just do a few of these things I am going to list below, hold a door open for an old lady at the store, smile at a stranger (or two, but not for long, then it gets weird), pay off someone's fines at the library... go out and make the magic that you so want to believe in. It is all around you, everywhere, if you just look for it.

Here are a few ideas that you can implement starting today, right now, from the comfort of your own (insert place where you currently are here), and a few more that may require you to wear pants and leave the house. 

• Send a funny holiday-themed e-card to a friend. (people love to know they are thought about)
• Help your kids write a letter to Santa, then mail it together. If you don't have (or like) kids, volunteer at a nursing home, old people are lots of fun and oftentimes forgotten around the holidays.
• Make reindeer food. You can find tons of recipes online, but the basic premise is: throw some oats and glitter into a baggie, sprinkle it on the yard on Christmas eve to guide Santa's team of reindeer to your home. (assuming you're on the "good" list). There are even catchy poems you can print out to attach to the baggie. Make lots, give them to classmates or friends and family.
  
• Let each kid, starting with your favorite, pick a holiday themed movie to watch together, as a family, in your pjs. If you don't have kids, invite a friend over... or, again, old people... great movie watching companions.
  
• Throw on your pajamas and pile up in the car and go look at light displays together! This is fun for everyone, not just the kids. (again, old people, they love lights)
  
• Donate food to a food pantry. This is a very organic "teachable moment" for kids. It's hard for them to look outside of their own little bubbles sometimes, and it feels good to give.
  
• "Grow" candy canes. Similar to the Easter miracle of growing lollipops from jelly beans, you can also perform your very own Christmas miracle and grow candy canes from red M&Ms... red only, the green ones will grow something entirely different and likely illegal in most states. ( I kid, I kid)
  
• Take a ride through the country. Tell your kids, or spouse or friend (or old person/people) about your best holiday memories. Like that one time Mom got mad 'cause the tree wasn't going together like she planned in her mind so she got mad and slung it to the ground...ahhh, fun times. (Mom = Me)
  
• Take funny holiday photos together. Not the typical posed, plaid blanket, pine tree, red truck, perfect scene pictures (unless you're into that, then do it up!). I mean the ones where you find some random sign on the side of a building that reads "Warm holiday nuts" and you pose your entire family beneath it whilst all making funny faces, rabbit ears, the whole nine. Then you can share it on the Insta (that's what the cool kids call it) with the caption... "From my bunch of nuts to yours... happy holidays".... This may or may not happen soon.
  
• Keep a secret. I know this one sounds silly, but for me, this one is huge. As a kid it killed me to have to wait for the big day and I would often try to sneak a peek early. One year I even opened a gift, carefully, quietly, then meticulously I put it back together, my Mom none the wiser... except the fact the gift was cotton candy scented body spray and I sprayed it like twentyeleven times right before she walked in the room.
• Wear tinsel in your hair, use garland as a scarf, don the chintzy string-of-lights necklace, use the glitter eyeshadow, even if you are above "a certain age". Wear what you want, look how you want, make no apologies.
• Just be. In the moment. No matter what it is. This will all be over before we know it and how sad would it be to miss out on the magic because you were trying to live up to someone else's standards and ideals. Not just for the holiday season, but for every season of life.

DISCLAIMER: Thanks to Savings.com for sponsoring today's post.

What's better than getting a new HP laptop for Christmas.... getting a new HP laptop AND a huge discount! From now through December 29th with this amazing deal from Savings.com, you can score 25% off select HP Envy laptops (code VALPAK25) annnnd you also get a $50 rebate on any laptop $500 and up. (this offer IS stack-able)  Oh, and did I mention (of course I didn't or else I wouldn't be mentioning it now), you also get FREE SHIPPING on any order over $899.

HP has been a silent member of our family for as long as I can remember. My oldest son's very first laptop was an HP. His grandparents bought it to use when he started high school which was more than 8 years ago, as he is now 24.  We still have that old laptop and use it from time to time. Granted it is pretty slow by today's standards, but it came in really handy when the littlest became old enough to show an interest in technology. Maybe it's about time to upgrade, ya think?

This gorgeous HP Envy 17t laptop has amazing  features and Micah tells me "It will run Fortnite" and that's all he needs to know, but for the more discerning customer, here are a few of the *real* specs...

• Windows 10 Home 64
• 8th Generation Intel® Core™ i7 processor
• NVIDIA® GeForce® MX150 (4GB)

• 16 GB memory; 512 GB SSD storage
• 17.3" diagonal FHD display

My little tech genius has informed me the SSD, or solid state drive means it should last longer and they "work more efficiently". The Nvidia graphics card is a huge draw for gamers as well. When my oldest built his gaming PC from ground up, Nvidia was his first choice and he is a little obsessive about his components, so I assume they are what us "old folks" would call: "the bomb". Annnnd, this particular laptop is part of the HP pre-black-Friday sale also, so if you hurry, you can score even bigger savings.

REBATE DETAILS:

• Click link, spend $500 or more, and fill out our rebate form for a $50 rebate. Or get a $100 rebate for qualifying Business Notebook, Business Desktop, or Workstations purchase.
• Offer works with all coupons, so stack discounts to save more.
• See Rebate Form Terms & Conditions for full rules and guidelines: https://www.savings.com/info/hp-rebate.
• Valid on orders made between 6/1/2018 and 1/31/2019.
  

DISCLAIMER: A huge "thank you" to Cost Plus World Market for sponsoring this post.

One of the best tips I give friends when they ask me about how to stick with the keto way of eating is: Always have something prepared for when you don't feel like cooking. It's no secret that keto involves a lot of cooking. Most everything I eat is  "real food", nothing boxed or prepackaged, so it can get a bit tedious, that's why meal prepping is such a great idea.

I have seen several iterations of this recipe online but never tried it until now... why did I wait so long. These meatballs were amazeballs, but don't take my word for it, try them yourself. They're super easy to whip up and store well in the fridge.

All you need for this recipe is a pack of chicken thighs, an egg, a meat grinder, some seasonings and an oven. I used Montreal chicken seasoning and a little sriracha sauce, but you could use whatever you want.
DIRECTIONS: After grinding your chicken (or buy pre-ground), mix up the chicken, egg, and seasonings and scoop out rounded balls with a tablespoon onto a silpat lined cookie sheet. Bake at 350 for 18 minutes or until done (160 degrees) . The 2lb pack of chicken thighs I used made 18 tablespoon sized meatballs and you can find the nutrition info below.

DISCLAIMER: A huge "thank you" to Savings.com and Physician's Formula for sponsoring today's post.

Unless you've been living under a rock (or in the southern hemisphere) you've probably noticed it is hot outside. Not the normal hot, but the kind of hot that quite literally makes it feel like your skin is melting off. The kind of hot that makes you think maybe the nudists have the right idea. The kind of hot that makes you never wanna leave the house, unless it's to go grab ice cream and several box fans. Instead of becoming a home-bound recluse for the next couple of months, you must learn to work with the heat instead of against it.

For example, try to do all of your errands in the late afternoon, when the heat is only mildly oppressive, instead of sweltering. Try not to wear any sequins or reflective clothing as to avoid baking like a potato in tin foil when you are out. And for the love of all that is holy, please do not pile three layers of foundation on your face, because trust me, when it starts to melt, it is not pretty, honey, not pretty at all!

Since most of what you apply will probably melt off anyway, why not save your time and sanity and just go for a minimalist sun-kissed look this Summer?! With the help of these new products from Physician's Formula, you can have an awesome Summer glow in just about five minutes.

​Say "hello" to your new bffs! These new "butter" products from Physician's Formula are just what you need to create a quick, sun-kissed look and if you keep reading there might be a $4 coupon at the end of this post too. (SPOILER ALERT: There IS a $4 coupon at the end of this post)

First things first, start with a clean, freshly washed face. This is a crucial step for summer skin. Not only do you need to exfoliate more in the Summer, but you also need to keep all those nasty bacteria off your face, 'cause when they mix with heat and sweat it makes the perfect breeding ground for blemishes and nobody want to be hot, sweaty AND broke-out this summer, so just wash your face.

Second, K.I.S.S.  ... keep it simple, stupid. It's summer, it's hot, you will likely be wearing sunglasses anyway, so I suggest keeping it super easy and going with a couple of coats of a waterproof mascara, no shadow, and a little highlighter over your brow bone for a nice effect.  The new cream-to-powder butter highlighter from Physician's Formula is available in five shades and is super lightweight and blend-able and goes on so easily you can use your finger to apply it. (a clean finger, never use dirty hands to apply make-up, especially near your eyes) 

I used the champagne color and it is perfect for my fair skin tone. I am a natural strawberry blonde who burns easily, (but eventually tans) and this golden shimmery highlighter is everything! The feel is super light and it didn't take much product to get good coverage, as it is super pigmented. 

Next, instead of piling up layers of foundation, why not just use a simple tinted moisturizer (with SPF, skin cancer is no joke, guys). And for the nice, sun-kissed effect, try Physician's Formula butter bronzer; it is available in four shades, so you can be sure you will find one that works for your skin tone. I suggest using a sponge wedge for this product and you can apply it as more of a contour or as an all over hint of color, just make sure to blend well.

So now we have about two minutes left and we still haven't done anything with our lips. While I prefer just a simple shimmery gloss, you could also go with a really pretty nude lip and a coat of gloss on top. I definitely recommend looking for a lip color with SPF. Your lips can burn just as easily as the rest of your face and the results can be very gnarly. Do yourself a favor and splurge on lip products with SPF, even if it is just a lip balm type product. (Oh, and remember if you want it to work, you have to wear it, it's not magic)

Now, for the most important part of your sun-kissed summer glow look... your attitude. Yes, I am going there. No matter how beautiful you are with or without make-up, the thing people will notice and remember most is your attitude and how you treat them,

Now for the coupon I promised you... oh, and if you get the Valpak mailer in your area, keep an eye on your mailbox for another $4 Physician's Formula coupon. You can redeem these coupons at your local Rite Aid or anywhere else that accepts manufacturer's coupons.